A Timeless Crane Mobile Featured in a Commercial


In 2014 I was contacted by someone in New York who was working on a commercial for Gerber’s BabyNes, a machine that prepared a bottle of formula in a minute, similar to a K-Cup coffee maker. This was innovative at the time, and similar to today's Baby Brezza Formula Pro. It had not yet been released here in the United States and they were getting everything ready for when it would be.  She wanted to use one of my mobiles in the commercial and she needed it in New York within the week.  This was very exciting news for me, and I finished and shipped the mobile out right away.

Is No News, Good News?

A couple months later I received an email with the commercial, but with instructions that I could not share it yet, as it’s release in the US had been delayed, and she’d let me know when I could share it.  I didn’t hear back from her in the following months, and I also didn’t hear anything about the BabyNes being released in the US that year.  I figured something had happened and it wouldn’t be sold in the US after all.

A New BabyNes Commercial

Then one day in 2015 I got an email from another person working on a new commercial for the Gerber BabyNes.  She said that they were reshooting the commercial and that she was looking for a mobile similar to the one from the first commercial.  She had found my mobile while doing an Etsy search, and wasn’t sure if I was the person who had made the first one, but figured it was worth contacting me to ask.  I was overjoyed to hear from her, and got another Small Pastel Crane Mobile made and shipped in no time.  Later in 2015, the BabyNes was finally released in the US, and so was this BabyNes commercial where you see the mobile at the end:

I was super excited and shared the news with my family and friends, I was especially excited that this new commercial had more shots of the mobile in it than the first commercial.  There were two versions of the final BabyNes commercial – a full length, and a second one that is less than 30 seconds long. Enjoy and share!

 


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